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2018台灣風雲車：HONDA CR-V出線搶盡鋒頭，證明SUV仍是主流
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AUTONET記者：趙惠群(04/16/2018星期一)
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4月13日由國內38位汽車專業媒體與汽車相關產業專家組成的評審團，從62台候選車中，選出2018台灣年度風雲車，以及各類級距最佳車款，HONDA CR-V不負眾望，不但拿下2018最佳國產SUV，更奪得2018年度風雲車頭銜，證明SUV 的主流地位，休旅車仍主導台灣車市的流行風向。
HONDA CR-V不但擁有十分運動化的全新外觀與內裝設計，更重要的是它搭載了Honda Sensing主動安全輔助系統，因此在新車市場中狂銷，自去年第三季上市之後，經常處於缺車狀況，訂單遞延到今年，目前車廠仍在加班生產，以便消化去年未交車的訂單。這也說明了安全是消費者當下最關切的議題，也是決定市場買氣的高低與否的關鍵。
事實上，競爭最激烈的級距「最佳進口中型SUV」入圍車款有7部，競爭之激烈前所未有，最後由安全訴求優先同時搭載相當完整的主被動安全系統的Volvo XC60脫穎而出，再次說明安全為各品牌新車的訴求重點。2018最佳國產小型車最近由HONDA的FIT藉著安全系統大幅升級而奪魅，也說明安全進化是市場關注的焦點。
另外，CP值則是消費者購車的第二要件，這可從最佳國產中型房車由福特的Escort得到驗證，事實上，TOYOTA的Sienta去年第四季做了小改款，安全和配備都有所提升，同時車價反而下修，使得CP值大增，重新搶回市占，也證明在景氣並沒有完全好轉的情況下，人們購車會仔細比較車子的CP值是否夠高，不見得是車價便宜，而是應有的安全和數位娛樂資訊系統是否具備。
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台灣產業相關新聞
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