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一葉知秋！HONDA CR-V五月擠掉銷售冠軍Altis，證明SUV與CUV才是真主流
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AUTONET記者：趙惠群(06/05/2018星期二)
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TOYOTA Corolla Altis曾稱霸台灣車市單一車種銷售冠軍17年，五個月竟被HONDA CR-V給擠下台來，這真是讓大家一陣嘩然，一堆專家或車評用了「驚呆」、「錯愕」或「神車不神」等形容詞來描述這樣的市場變局，其實如果回首過去10個月CR-V的銷售數字，CR-V超越A ltis，一點也不足為奇！
想想北美福特中止多款房車的生產，改由中國或其他國家進口，原來的生產線改而生產SUV和皮卡休旅，只因休旅車好賣，是市場主流。在台灣也是如此，不管是進口或國產，SUV運動休旅車和CUV跨界休旅車，現在都已是各品牌的銷售主力。自去年7月1日上新以來，HONDA四代CR-V每月平均接單都超過千台，到2017年底還有3千多張訂單無車可交，HONDA TAIWAN一直在趕進度，甚至加班生產，到過完農曆年，仍有千張訂單未消化。
4、5月HONDA TAIWAN調整產能，增加CR-V產量，使得CR-V在5月交車量爆增，一舉擠下Altis的單月銷售冠軍地位。事實上，HONDA TAIWAN屏東工廠還是採兩班制生產，整體產能並沒有增加，所謂調整產能，HONDA TAIWAN營業部長陳俊亮表示，其實是減少HR-V的一部份產能，為期大約一個月，以便讓CR-V增產，先消化一些去年累積無法交車訂單，也因此，HR-V五月只交車500多台。
事實上，CR-V的訂單也一直在增加中，未來勢必還是要擴增產能才有可能及時交車給車主。而在景氣最惡劣的2007年，上一代3代CR-V銷售狀況也和今日差不多，上市不到半年就接單破萬，當年同樣也是上市第一年，一直有數千張訂單無法及時消化。
CR-V之所以熱銷，產品力強是勿庸置疑的，從它有運動化與時尚兼具的造型與內裝，還有十分節能的動力系統，而且安全規格優於多數同級車，頂規車也把Honda Sensing主動安全輔助系統納入。而前年，HR-V也異軍突起，席捲市場，到今天每月也都維持近千台的銷售量。不過陳俊亮表示，CR-V超越Altis是時暫時的，因為恢復正常產能之後，是否還能續贏就不一定了。
CR-V單月超越Altis，可說是完全確立了SUV和CUV在台灣車市的主流地位。但它們也會壓縮其他車型的生存空間。像是HONDA HR-V就擠壓自家的FIT，銷售大約衰退5成，當然HR-V也會搶走其他品牌掀背車的一些買氣，如福特的Fiesta或TOYOTA Yairs等，只能說車市的板塊在移動中，休旅車當道是大勢所趨。
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