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車型分類 |
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AUTONET記者：盧佛青(07/27/2010星期二)
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儘管不久前傳聞HONDA希望藉由增加混合動力新車生產，暫時將小型車計畫擱置，但其實對於全球車壇競爭來說，新興市場的競爭重點，幾乎都以小車來作為拓展市場佔有率的核心業務，而稍早於今年度2010德里國際車展亮相的NSC概念車，則已經在原廠內部正式定案，成為率先於印度與泰國等地投產的新興市場戰略小車產品！
根據規劃，HONDA日本原廠希望NSC量產後，在印度市場當地的新車售價可壓在50萬盧比左右，約合新台幣34.2萬元左右，產品定位明顯低於HONDA Fit車系。
一般認為這是HONDA對應TOYOTA高調宣布將推出Etios車系的戰略，而若以印度汽車市場當前的狀況來看，其競爭對手還包括FORD Figo與NISSAN Micra-March等車系。
根據HONDA執行長伊東孝紳的計畫，HONDA NSC除了率先於泰國與和印度市場銷售外，也將出口到亞太其他地區的汽車市場，之後還將在巴西投產供應拉丁美洲市場，至於其他新興市場的後續計畫，當然也將成為我們持續追蹤的重點之一。
而且還將在巴西投產，投放南美市場。至於是否將引入到國內呢？我們會繼續關注。
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國際新車相關新聞
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