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車型分類 |
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HONDA世界戰略小型車Brio，新台幣40萬元有找
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AUTONET記者：蔡致堅(03/21/2011星期一)
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放眼美國、歐洲、日本乃至中國汽車市場幾近飽和，各車廠遂將目標放在東南亞、印度、俄羅斯、中南美等地，且因新世代崛起消費習慣改變，車款設計與風格甚至定位也和過去大有差異，為了耕耘新市場，HONDA也開發出世界戰略車Brio，並以不到新台幣40萬元的入門價格吸引消費者。
擁有3610×1680×1475mm車身尺碼和2345mm軸距的Brio，為四門掀背設計，尾廂門僅為一片可上掀玻璃，結構上不能稱作第五門，這也是HONDA針對泰國、印度、亞洲地區所開發的展略車款，雖然是小型車格局，但搶眼的造型與充裕空間，加上超值的配備，鎖定目標為都會區年輕單身和小家庭消費者，所以4.5m迴轉半徑更讓駕駛人在狹小道路中得心應手。
由泰國生產的Brio，動力搭載1198cc i-VTEC直列四缸SOHC汽油引擎，最大輸出馬力與扭力分別為90hp/6000rpm、11.2kgm/4800rpm，變速系統共有五速手排和CVT無段自動變速兩種選擇。雖然環保標準僅對應歐盟四期法規，但高達20.0km/L的平均油耗頗具吸引力；另外雙前座SRS氣囊、ABS、四輪碟煞、G-CON車體結構、CD音響、手動空調等都納入清單配備中。
日前所發表的Brio為泰規版，預計年銷售目標為4萬輛，當地售價從399,900泰銖起跳，折合新台幣就是389,230元，如果以這種條件在台灣販售，tobe M’Car、SUZUKI Alto恐怕都不是對手，而Brio的最大對手，自然為TOYOTA Etios，因此Brio問世後會產生何等變化，發續發展有待持續觀察。
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HONDA 美日/本田Brio
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