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    本田CRV細節曝光!且看台灣本田如何締造CRV第二春!  
AUTONET記者:敬璽(12/27/2002星期五)
台灣本田正式掛牌營運之處女作CRV﹐目前已經准備好各項上市前的工作﹐在群敵環伺、競爭日益激烈的國產都會型SUV市場中﹐本田CRV如何能夠再創當年無敵手的冠軍記錄﹐當然也得靠日本原廠對於台灣本地消費市場的購車趨勢之體驗而定﹐總之一場都會型SUV大戰即將在明年初正式開打!

根據最新消息指出﹐由日本原廠直營的台灣本田﹐即將在明年初推出首輛國產車CRV﹐由於此級市場競爭日趨激烈﹐加上對手均擁有各自的產品優勢﹐過去創造國產化SUV王者美譽的本田第一代CRV﹐在國產化二大車系是否擁有同等的銷售優勢﹐得看後勢發展而定。

先期以2.0升車型為主打市場的本田二代CRV﹐外觀上可以說結合了日規、泰規與美規車型的特色﹐但是國內消費市場需求﹐全車系均配置米色系內裝﹐頂級車型的椅面增添真皮材質﹐至於泰規的七人座車型﹐考量到國內市場需求不大﹐台灣本田將不給予完全本地化的產品包裝﹐頂級車型的配備也將多功能整合式車用視聽娛樂系統(可能提供VCD或DVD兩種系統)﹐以及GPS 衛星導航系統列為選配﹐至於其餘的配備多以亞洲規格為主﹐並未如其他對手針對國內市場進行大幅度的調整﹐而消費者最關心的售價方面﹐應該介於新台幣75-89萬之間﹐是否能夠再創CRV第二春﹐就看將來與Escape、Tribute及X-Trail廝殺的結果﹐而且前一陣子南陽推出進口版Santa Fe降價促銷的2.7升車型﹐也將成為CRV 2.0所要面臨的重要對手!



 
 
HONDA 美日/本田CR-V
日期
Honda CR-V 11/22/1999
 
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