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    HONDA CR-V以佔有率21.1%排名SUV第二名  
AUTONET記者:Andrewlu(06/03/2003星期二)
國內汽車市場的SUV排名,在5月份產生了變化,上市以來深受各方矚目的Honda CR-V,在5月份由原先的市場排名第三的位置, 往前再邁進一步,成為國內SUV市場排名第二的車款。

自今年1月21日全新Honda CR-V上市以來,在國內SUV市場的佔有率即逐月上升,由1月份剛上市的1.5%逐步上升到4月份的20%,在4月份Honda CR-V更以821輛的銷售台數,達成上市時預估的月銷售800輛的目標。

在5月份國內汽車市場受SARS影響下,不僅來店客人下滑,整體銷售表現更不如預期,SUV市場總共銷售了3785輛,更比4月份下滑了約7%,在此情況下,Honda CR-V仍以798輛的銷售台數,以 21.1%的SUV市場佔有率,由SUV市場排名第三再向前邁進一步,站上SUV市場排名第二的位置。

目前Honda Taiwan正式對外營業的據點到5月底為止共有15個,在6月份預計還有2個據點要加入正式營運的行列,使Honda Taiwan的營運據點在6月份將可以達到17個,以目前Honda Taiwan正式簽約的23家經銷,在年底前達成30個據點的對外營運目標,Honda Taiwan所規劃的銷售網,正逐步的成形,在Honda Taiwan正式營運據點逐步增加的情況之下,以現階段Honda Taiwan各據點的營運表現,Honda CR-V的後續銷售表現,將還有很大的成長空間。



 
 
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